Connected Futures for Vodafone promotes connectivity around Ireland and especially in rural locations and Penhouse were delighted to have branded this initiative and designed the material.
It is a design project for us that started with a full report which compiled information by Amárach Research. As we developed the design, so too did the project requirements. It grew into a branded campaign with a print and digital presence, working with some beautiful photography from around the country (by Kenny Whittle) and we designed some customised infographics to display the statistics too .
It’s particularly relevant for us as the designers, since it promotes rural connectivity through speedy communications and you can’t really get more rural than Ratheniska ;).
Since last year we have been really lucky to be one of only a few SME’s trialling SIRO broadband around Ireland, so we know first hand the value of this. Well done to Siro and Vodafone for championing this. Let’s hope the connectivity in rural Ireland continues to grow…