Penhouse – what does our logo represent?

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So we designed our logo some years ago. We still love it’s versatility and it still very much represents who we are. It is abstract somewhat, but can mean so much. We regularly get asked, just what inspired it or what does it represent. This usually leads to a long drawn out answer with way too much information that really they didn’t need to hear in the first place. And so we put this little slide show together to describe it visually – as this is what we do best. Enjoy